whoami

Rafeed Iqbal.

Software engineer & product leader

I build software and lead the product work around it. From AI assistants and operational platforms to the teams that bring them to life.

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rafeediqbal@gmail.com

Currently building

BaseNoteFounding Engineer

Previously

Icon TrainingHead of Product and Engineering

Open to opportunitiesRemote or hybrid

ls projects/7 projects

Selected work

Products I’ve built, teams I’ve helped grow, and systems I’ve worked on.

Private-label fragrance website

Fragrance technology

BaseNote

Founding engineer · Architecture through rollout

Connecting fragrance creation with the systems that turn it into a product: AI assistants, inventory, production, and storefronts.

Multi-tenant SaaS
RAG
Shopify Hydrogen

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The problem

Perfumers need their formulation knowledge, inventory, production workflows, and customer experience to work together.

The approach

Build the ERP and storefronts as one connected platform, with Blend Engine and Alchemy Engine using retrieval to ground recommendations in the chemists’ experimental data.

The result

End-to-end ownership of the platform and first licensed-client pilot, alongside a launched Shopify Hydrogen storefront integrated with production and fulfilment.

Icon Training’s public product website presenting its AI-powered fitness coaching app

Icon Training product website

AI fitness coaching

Icon Training

Head of Product and Engineering

Helped trainers and athletes scale their coaching through AI avatars, while building the team and product behind the experience.

AI features
Product strategy
Next.js

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The problem

Taking an AI coaching app beyond its MVP required product direction, coordinated engineering, and a team that could deliver it.

The approach

Connected business goals to sprint planning and architecture decisions. Recruited across product and engineering, and contributed directly to AI features and the website.

The result

Led the product to a production-ready launch and grew the team from 2 to 8 employees.

Palette Knife's local demo dashboard showing saved records, completed pages, queue status, and worker controls

Scraping workflow dashboard · Local demo

Open source · Developer tools

Palette Knife

Architecture, development & open-source release

An open-source Python toolkit for repeatable web scraping, with resumable workflows, a local dashboard, and exports that retain source provenance.

Python
SQLite
TOML
CSS / XPath

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The problem

One-off scraping scripts are hard to reuse, can lose progress when interrupted, and often separate collected records from their original sources.

The approach

Built configurable extraction on a persistent SQLite queue, with explicit host limits, per-origin backoff, and Python adapters for custom workflows. Added a local dashboard, consistent exports, and a CLI designed for people and agents.

The result

An MIT-licensed CLI and local dashboard that preserve crawl progress and export structured JSON, JSONL, and CSV with source provenance.

Bangla voice companion

Conversational AI · Proof of concept

Bajan

Product design & full-stack development

A Bangla-first voice companion for older adults living alone, pairing real-time conversation with profile-based answers and simple, accessible controls.

Next.js
TypeScript
Gemini Live
Supabase

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The problem

Older adults living alone need an easy way to talk in Bangla, hear back everyday information, and ask for family support.

The approach

Connected Gemini Live to a Next.js interface and Supabase profiles. Added Bangla and English controls, prescription extraction with user review, and server-side tools with duplicate-call protection.

The result

A working bilingual proof of concept with live, typed, and recorded voice conversations, profile-based answers, and a demo using sample data. Caregiver calls are simulated.

id8 application showing the project workspace and generation pipeline

Application workspace

AI developer tools

id8

Full-stack application orchestration

A prompt-to-deployment workflow that connects planning, code generation, human review, and release in one resumable pipeline.

Python
FastAPI
Next.js
Google Gemini
Google Cloud

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The problem

Turning an idea into a deployed application involves disconnected planning, coding, review, and release steps.

The approach

A 10-stage, resumable pipeline connects requirements, design, code generation, security checks, pull requests, and deployment. Human approval gates keep each major decision reviewable.

The result

One workflow from natural-language prompt to deployed application, with checkpoints that can resume after interruption.

E-Predict interface with electricity consumption visualizations

Energy forecasting interface

Machine learning

E-Predict

Forecasting & data visualization

An interactive forecasting tool that connects model output to a visual view of electricity consumption.

Next.js / Flask / ML

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The problem

Energy consumption data is more useful when people can understand patterns, anticipate demand, and investigate anomalies.

The approach

A Flask backend handles data processing and machine-learning models, while a Next.js interface makes predictions and anomalies easier to explore.

The result

An interactive forecasting tool that connects model output to a visual view of electricity consumption.

SyncMaster project documentation management interface

Document management workspace

Enterprise software · Capstone

SyncMaster

Development within a five-person team

A documentation management system developed across 1,200+ team commits under real contribution and review standards.

TypeScript / Python / AWS

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The problem

The City of Hamilton’s PMATS needed a structured system for managing project documentation.

The approach

A five-person capstone team built a TypeScript frontend and Python backend, with AWS infrastructure as code and scripted CI/CD. Code review and testing were part of delivery.

The result

A documentation management system developed across 1,200+ team commits under real contribution and review standards.

cat experience.log

Experience

Hands-on engineering, product direction, and the operational work that connects them.

Jul 2026 – Present

United Kingdom (Remote)

BaseNote Solutions LTD

Founding Engineer

From architecture to rollout

Sole engineer building a multi-tenant ERP for perfumers, connecting inventory, production, and client storefronts.
Building Blend Engine and Alchemy Engine: RAG assistants grounded in the in-house chemists’ experimental data.
Own architecture, implementation, and pilot rollout for the first licensed client; launched a Shopify Hydrogen storefront connected to production and fulfilment.

Jul 2025 – Jun 2026

United Kingdom (Remote)

Icon Train Smarter LTD

Head of Product and Engineering

Grew the team from 2 to 8

Led an AI fitness coaching product from MVP to production-ready launch, connecting product direction with frontend and backend delivery.
Grew the team from 2 to 8, owning recruitment, sprint planning, and day-to-day operations.
Contributed directly to AI features and the company website, alongside architecture and implementation decisions.

Sep 2023 – Aug 2024

Toronto, Canada

Sanofi Pasteur

SAP Analyst, S/4HANA Key User (Co-op)

255 interface errors resolved

Reduced a backlog of 255 S/4HANA–EWM interface errors to zero and brought average resolution time below one day.
Documented causes, prevention, and fixes so recurring production issues could be handled without escalation.
Traced a persistent stock-movement blocker to incorrect storage-temperature settings and resolved it with functional experts.

May 2023 – Aug 2023

Dhaka, Bangladesh

Eastern Bank PLC

IT Intern

Enterprise reporting & mobile banking

Led the BI team in reports migrated during a 1,800-report move from SAP BusinessObjects to Oracle ERP, and improved the migration workflow.
Contributed to development, product direction, and sprint planning for the bank’s new mobile app.

ls websites/6 websites

Out on the web

A closer look at the storefronts, product sites, and brand experiences I’ve built.

Rafeed Iqbal’s terminal-inspired portfolio overview

Portfolio website

rafeed.dev (opens in a new tab)

A terminal-inspired home for my work in software and product.

Next.js portfolio

Product website

icontraining.app (opens in a new tab)

Introducing the people, AI coaching, and training experience behind Icon.

Next.js product

ALPAC London fragrance storefront homepage

Commerce website

alpaclondon.com (opens in a new tab)

A custom fragrance storefront connected to production and fulfilment.

Shopify Hydrogen e-commerce

Arizmi Labs website presenting its product development services

Consultancy website

arizmilabs.com (opens in a new tab)

A digital home for a team that designs and builds new products.

Next.js consultancy

Private-label fragrance website

basenotesolutions.com (opens in a new tab)

A guided introduction to creating and launching a private-label fragrance brand.

Next.js consultancy

Consultancy website

rivelimn.com (opens in a new tab)

Brand, customer experience, and growth strategy in a focused web experience.

Next.js, Payload CMS consultancy

env

What I bring to a team

The tools matter. Knowing how to connect them to the problem matters just as much.

Software engineering

Build the interface, API, and operational workflows around a product.

TypeScript, JavaScript, Python, React, Next.js, Django, FastAPI, Flask

ERP and storefront delivery at BaseNote

AI & data

Turn knowledge and model output into features people can use.

RAG, Google Gemini, machine learning, SQL

Fragrance assistants, id8, and energy forecasting

Delivery & infrastructure

Connect development to repeatable builds, reviews, and releases.

AWS, Google Cloud, Git, CI/CD, Shopify Hydrogen

Infrastructure as code and team delivery on SyncMaster

Product leadership

Shape the roadmap, grow the team, and keep delivery close to the problem.

Roadmapping, user research, Agile, JIRA, Figma

Product and engineering leadership at Icon

cat about.txt

A little background

I’m a software engineer and product leader who enjoys working across the whole product: understanding the problem, designing the system, and getting it into people’s hands. Today, I’m building fragrance technology at BaseNote. Previously, I led product and engineering at Icon Training.

Education

McMaster University

B.Eng. Software Engineering

2020–2025
Hamilton, Canada

contact --help

Let’s talk about what’s next.

I’m open to software engineering and product roles, remote or hybrid. If my work fits what your team needs, email is the best place to start.

rafeediqbal@gmail.com

Send an email

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